New hires at HyperTrack usually impress the team with the code they check in on day-one. Aman raised a few more eyebrows on his first day when he caught a bullet of a shot during the evening cricket ritual at the office. He swerved like Neo in Matrix, though instead of dodging the bullet, he ended up singlehandedly snatching it out of thin air.
Hackathons are a great opportunity for creative juices to run wild and for the next innovation to be born. Over a short period of time, usually 24-28 hours, participants are tasked with using a variety of technology and services, and fueled by pizza, energy drinks, and excitement, to create something amazing.
Here’s the question I love to ask product managers and software developers,”How do you want to use location in your product?”
While the realm of possibilities and imagination never ceases to amaze, there are two clear themes that emerge from their answers:
- I am not using location as effectively as I want to
- I want to use location more but I don’t know how
HyperTrack is the easiest way to build dynamic location features. Until yesterday, it required you to know exactly how you wanted to use location before you started using it. Today, that changes with HyperTrack v3!
When developers set out to add dynamic location features to their application, they end up having to build a stack on the device, cloud, and maps in order for the features to see the light of day. At HyperTrack we think it makes no sense for hundreds of thousands of us to do the same thing over and over again. Instead we are raising our hands and saying, “We got this!” You focus on building your core features, and let us focus on building and maintaining this infrastructure and making it available through a few lines of code per feature.
Developers need to get off their chair and move in the big bad world to test dynamic location applications before releasing it to test users. If you are anything like me, getting off my chair is hard. As we build the plug and play stack for dynamic location, we want to provide developers an environment that easy to test faster and reliably before going live. With this intent, we are announcing our first testing tool, TestDrive. TestDrive is available as an easy download on the App Store and Play Store.
This is one of the first websites I ever designed — http://www.cookfresh.in. It’s now defunct but in its glory days it was a food delivery business. Back then I wasn’t even a good enough designer to mock up pretty web pages, let alone build great products.
I taught myself design after someone showed me how to use Photoshop in Industrial Design school. Photoshop served as a gateway drug to learn graphic design and then UI and eventually UX. Getting over the discomfort of using Photoshop’s complex interface proved to be extremely lucrative.
Software has the ability to make you fall in love with it. It can make your life so easy that you swear by it and try to get all your friends to use it. That’s powerful. The greatest growth hack ever is to build something so good that it grows by word of mouth.
This is a guest post by Arjun Malhotra, founding partner at Investopad and an early investor in HyperTrack. There are really no aspects of the business that we do not lean on Rohan and Arjun for. In this post, they share their thought process about the journey so far and where we are headed.
In January 2016, we invested in HyperTrack, which provides provides simple APIs for developers to build dynamic location features such as tracking, metering, trip replays and live ETAs.
The team, led by Kashyap and Tapan, has since come a long way.
HyperTrack has added several top-tier entrepreneurs and investors over the past year. We were also able to use our network to bring in top-tier global investors like Social Capital (GP fund) and Vy Capital in the seed.
Here, I tell the early story of how we learnt about the industry, met the founders and, in some more detail, the thinking that shaped our investment decision.